aSIAD aSIAN fUSION

Being with ASIAD Fusion from the very start was an exciting opportunity to shape a bold new identity. We explored a variety of creative directions to capture their vision and achieve their goals.

Together we identified the ideal audience they wanted to attract and built a brand that speaks directly to them. A rich palette of colours keeps the brand feeling authentic and premium, while accent tones add warmth and approachability.

The logo reflects the fusion of cultures and flavours at the heart of their dining experience, while the website brings it all together with a sleek, intuitive design that makes booking and exploring effortless